Job Description

Digital Asset Manager

Marketing Services

Full-time Exempt Regular Pay Grade 2.3

Location: Hybrid - Adelphi Maryland

This position is classified as hybrid and the work location is Adelphi Maryland. An on-site presence is expected for meetings summits or events and as accordance with UMGC Travel policy you will be responsible for any expenses incurred from traveling including temporary lodging to Adelphi or locations within the DMV region.

The Digital Asset Manager is responsible for the ownership governance and day-to-day operation of UMGCs enterprise Digital Asset Management (DAM) platform MediaValet and other digital asset management tools such as Portfolio and digital sign management software. As the primary administrator of these digi t al asset tools for the Marketing team the digital asset manager serves as the point of contact for the vendor s and oversees the functioning of digital asset management platform s . This role serves as the system owner and subject-matter expert ensuring digital assets are consistently ingested governed served to distribution channels as needed and accessible to internal teams agencies and global marketing partners while supporting enrollment-driven marketing initiatives and brand integrity.

Duties and Responsibilities

• Serve as UMGCs primary administrator and functional owner of the MediaValet DAM platform and other digital asset management systems ensuring ongoing alignment with marketing creative and institutional needs.

• Configure and maintain DAM system architecture including metadata schemas taxonomies permissions categories workflows and governance standards.

• Lead asset ingestion migration tagging lifecycle management version control and archival of image video and audio assets including global digital signage content.

• Define document and enforce enterprise standards for metadata naming conventions digital rights usage guidelines and asset governance.

• Act as the primary point of contact for DAM training support best-practice guidance and stakeholder enablement across internal teams agencies and international marketing partners.

• Partner with internal stakeholders and vendors to support DAM enhancements integrations platform updates adoption tracking and continuous process improvement.

Competencies

• Strategic and systems thinking

• Effective verbal and written communication

• Ownership and accountability

• Cross-functional collaboration and influence

• Process and governance orientation

• Attention to detail and quality

• Problem-solving and continuous improvement mindset.

Skills

• Digital asset management platform administration

• Metadata schema design and taxonomy development

• Digital rights and asset lifecycle management

• Workflow configuration and process optimization

• User training and enablement

• Documentation and standards development

• Vendor and platform coordination

Education & Experience Requirements

• Education: Bachelors degree in a related field or equivalent experience.

• Experience: 5 years administering a DAM platform in an enterprise environment.

Preferred Experience Requirements

• Experience supporting DAM usage in complex organizations marketing or creative operations platform integrations and user enablement.

• Certifications .

All submissions should include a cover letter and resume .

The University of Maryland Global Campus (UMGC) is an equal opportunity employer and complies with all applicable federal and state laws regarding nondiscrimination. UMGC is committed to a policy of equal opportunity for all persons and does not discriminate on the basis of race color national origin age marital status sex sexual orientation gender identity gender expression disability religion ancestry political affiliation or veteran status in employment educational programs and activities and admissions.

Workplace Accommodations:

The University of Maryland Global Campus Global Campus (UMGC) is committed to creating and maintaining a welcoming and inclusive working environment for people of all abilities. UMGC is dedicated to the principle that no qualified individual with a disability shall based on disability be excluded from participation in or be denied the benefits of the services programs or activities of the University or be subjected to discrimination. For information about UMGCs Reasonable Workplace Accommodation Policy or to request an accommodation applicants/candidates can contact Employee Accommodations via email at .

Benefits Package Highlights:

• Generous Time Off: Enjoy 22 days of paid vacation 15 days of sick leave 3 personal days and 16 paid holidays (17 during general election years). For part-time employees time off rates will be prorated based on the number of hours worked.

• Comprehensive Health Coverage: Access to health care medical with vision dental and prescription plans for both individuals and families effective from the 1st of the month following your hire date.

• Insurance Options: Term Life Insurance Accidental Death and Dismemberment Insurance and Long-Term Disability (LTD) Insurance. Part-time employees working less than 0.5 FTE are not eligible for LTD.

• Flexible Spending Accounts: Available for medical and dependent care expenses.

• Retirement Plans: Choose between the Optional Retirement Program (ORP) or the Maryland State Retirement and Pension System (MSRPS).

• Supplemental Retirement Plans: include 401(k) 403(b) 457(b) and various Roth options. The university does not provide matching funds.

• Tuition Remission: Immediate availability for Regular Exempt Staff. Spouses and dependent children are eligible for undergraduate tuition remission after two years of service. NOTE: For part-time employees (at least 50 percent of the time) tuition remission benefits are prorated.

Hiring Range:

Required Experience:

Manager

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